Job Number: 17497

External Description:

Shopper Marketing POS Activation Exec

 

Location: High Wycombe

Duration: 6 months initially

Hours: 37 hours per week. Hybrid

 

As part of the Customer Marketing and Activation team, you will drive Kenvue’s performance by engaging and converting shoppers at the Point of Purchase in-store, across all brands and specific customers or channels. You will collaborate closely with customer marketing, shopper strategy, customer development teams, and our partnership suppliers and agencies to deliver flawless execution of all feature and display POS materials. Your role will also involve amplifying our brand and commercial plans and developing retailer/channel-specific co-marketing initiatives.

As a Shopper Activation Executive, you are crucial to our market success. You will ensure that all POS materials are delivered on time, in full, and on budget, aligning with our Science of Brand Growth principles. Your focus will be on engaging shoppers and meeting retailer guidelines and needs, making every in-store experience exceptional.

 

roles and responsibilities

Role Scope:

• POS Execution and Strategic Planning: Lead the execution of point-of-sale initiatives for the current year and strategically plan for the next. Your vision and execution will ensure that every POS solution is impactful and aligned to brand and commercial plans
• Comprehensive Brand and Channel Coverage: Manage POS execution across all brands for specific customers and channels, ensuring that every touchpoint is optimized to meet the unique needs of each retail environment and is within brand guidelines.
• Innovative NPD Launches and Retailer Initiatives: Drive the success of new product development (NPD) launches and differentiated retailer initiatives. Your executions will be integrated with retailer promotional plans, ensuring maximum visibility and engagement.
• Internal and External Collaboration: This role requires both internal and external engagement. Building and maintaining strong relationships with external agencies is key, leveraging their expertise to enhance your projects and deliver exceptional results.
• Key Stakeholder Engagement: Collaborate closely with a diverse group of key stakeholders, including Customer Marketing Managers, Shopper Strategy Managers, Brand Teams, Customer Development Teams, Supply Chain, Medical and Regulation Teams, and External Agencies. Your ability to align and collaborate with these teams will be crucial in driving the success of every project

 

 

Key Responsibilities  

Execution with Excellence:

• Deliver Exceptional POS Projects: Lead the execution of all Feature & Display POS projects for your allocated customers across all brands. Collaborate with external agencies to ensure that high-quality briefs are provided promptly, driving the creation of impactful and innovative solutions.
• Meet All Deadlines: Ensure that all retailer and internal team deadlines are met, guaranteeing timely and efficient production and delivery of POS materials. Your attention to detail and proactive approach will keep projects on track.
• Adhere to Style Guides: Partner closely with Shopper Strategy Managers to ensure that all POS materials align with the style guides set for each initiative, maintaining brand consistency and integrity.
• Innovative and Cost-Effective Solutions: Offer expert recommendations on materials, structure, and print processes to create disruptive and engaging POS solutions while staying within budget. Your creative problem-solving skills will set you apart.
• Clear Communication on Lead Times: Provide clear and concise guidance to your team and customer development on the lead times required to meet retailer commitments. Your transparency will foster trust and reliability.
• Ensure Regulatory Compliance: Adhere to all regulation approval processes, ensuring that every project meets the highest standards of compliance and quality.

External Agency Engagement:

• Superior Briefs and Strong Relationships: Provide high-quality, timely briefs to external agencies and engage fully and swiftly to ensure superior output and strong, collaborative working relationships. Your proactive communication will drive successful and budget-friendly executions.

Budget Management:

• Budget Responsibility: Manage all projects within the allocated budgets, demonstrating your financial acumen and commitment to delivering value. Your budget management will ensure that resources are used efficiently and effectively.

 

how to succeed

Experience required:

 

• 2+ Years of POS Production Experience: Proven track record of collaborating with leading UK retailers, with a particular focus on High Street and grocery sectors. Your hands-on experience has given you the abliity to deliver high-impact, visually impactful point-of-sale solutions that drive sales and enhance customer engagement.
• Expertise in POS Structures and Production Processes: A deep understanding of the intricate details of POS structures, from design to final production. Your knowledge of print and production processes in addition to the retailers’ processes ensures that every project meets the highest standards of quality and efficiency.
• Agency or FMCG/Healthcare Company Experience: A background in a fast-paced agency or FMCG/Healthcare company, where you’ve thrived in a dynamic environment. Your experience has equipped you with the skills to navigate complex projects and deliver results that exceed expectations.
• Collaborative Partnership with External Agencies and Suppliers: A history of building and maintaining strong, productive relationships with external agencies and suppliers. Your ability to foster collaboration and drive innovation through partnerships has been a key driver of your success.
• Exceptional Stakeholder Management: Adept at managing and engaging stakeholders, both internally and externally. Your communication skills and ability to align diverse teams towards a common goal have consistently delivered outstanding results.
• Innovation, Creativity, and Project Management: A combination of innovative thinking, and creative flair together with your project management skills will ensure that every initiative is executed with precision and passion, driving retail execution to new heights.
• Passion for Retail Execution: A genuine love for the retail industry and a drive to create exceptional in-store experiences. 

 

Desired Qualifications 

• Education to degree level.
• Knowledge of retail media within the UK market.
• Experience working with Medical Affairs (PAGB), and Regulatory teams preferred.

 

benefits

This role offers a very competitive hourly rate. This contract will run for a 6 month duration and has a strong chance of extension. 

 

you are welcome here

Kenvue is working to create an inclusive environment where diverse backgrounds, perspectives, and experiences are valued and each and every one of our people feels that they belong and can reach their potential. No matter who they are.

 

About Kenvue

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we’re the house of iconic brands - including Neutrogena, Aveeno, Tylenol, Listerine, Johnson’s and BAND-AID® Brand Adhesive Bandages that you already know and love. Science is our passion; care is our talent. Our global team is made up of ~ 22,000 diverse and brilliant people, passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, working for Kenvue means having the power to impact the life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage.

application process

We are looking to process the first round of applications within the next 2 working days.

We do not accept applications via email. 

 

questions

If you would like some additional information about the role please contact: simone.strong@randstadsourceright.co.uk

Diversity, Equity & Inclusion

For more than 130 years, diversity, equity & inclusion (DEI) have been part of our cultural fabric at Johnson & Johnson and woven into how we do business every day. Our commitment to respect the dignity and diversity of all is embedded in our Credo.

 

We know that the success of our business depends on having the best talent in a workforce that reflects the diverse markets we serve around the world and an inclusive culture that values different perspectives and life experiences. That is why we are working to create an inclusive environment where diverse backgrounds, perspectives and experiences are valued and each one of our people feels that they belong and can reach their potential. No matter who they are. Diversity, Equity & Inclusion at Johnson & Johnson means “You Belong”.

Job Number: KVUE2JP00000380

Community / Marketing Title: Shopper Marketing Executive

Location_formattedLocationLong: High Wycombe, South East England GB